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1. Principles of marketing / David L Kurtz. and Louis E. Boone.

by Kurtz, David L | Boone, Louis E.

Edition: 12th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Cengage Learning, c2006Availability: Items available for loan: Eastern University Library [Call number: 658.8 KUP 2006] (1).
2. Principles of contemporary marketing / David L. Kurtz

by Kurtz, David L.

Edition: 15th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Cengage Learning, c2012Availability: Items available for reference: Eastern University Library [Call number: 658.8 KUP 2012] (1).

Last Updated on 25 March 2024
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